The 19 year long journey of Hyundai motors is now yielding out fruitful and pleasing results for them. Ever since its advent in the country, it has able to grow at the rate of knots thanks to the introduction of innovative, timely and mass favorite products. As a result of it, Hyundai have announced a major milestone of surpassing 4 million domestic sales marks. The brand achieved this milestone in 19 years while India’s number one car maker Maruti took 20 years to achieve the same.
Hyundai motors, a potential threat to Maruti Suzuki have started its function in India with modest Santro and accent followed by current lot of vehicles such as Xcent, Eon, Grand i10, i20/elite i20, Verna, Elantra, i20 Active and Creta. The company currently has nearly 1100 service centers and 433 dealer network across India. The largest exporter of passenger vehicles in the country exports to nearly 85 countries around the globe including Latin America, Australia and Middle East.
The month of October 2015 has been the best for the carmaker as they registered its highest-ever monthly domestic sales in India when it sold 47,015 cars. Major contributor in this success has been the graceful Fluidic design philosophy which helped Hyundai proactively to create premium brand image.
Commenting on the 4 million domestic sales milestone, Mr. YK Koo, MD, HMIL, said, “Hyundai today is a 10 product strong brand with class leading products from the Eon to Santa Fe. Hyundai has since inception focused on make in India products made for the world. Hyundai the largest exporter and the largest premium car manufacturer in India catering to the growing needs and demands of the aspirational Indian customer. Hyundai has witnessed success as the fastest growing sales milestone and we assure our commitment to the Indian car market.”
Adding up, Elite i20 has created a new record for itself and turned out to be a bestselling model for the carmaker. The car is now celebrating a new sales landmark of 1.5 lakh units in the Indian market since its launch in August 2014. According to Hyundai, elite i20 now grasp over 66 percent market share in the premium hatchback segment.
Just so you know Hyundai is available with two engines 1.2l Kappa petrol and a 1.4 U2 CRDi diesel. Priced between Rs. 5.3-8.05 lakhs (ex-showroom Delhi), it is loaded with all the bells and whistles like 7 inch AVN infotainment system, dual beige interiors, a 2 DIN audio system with 1GB storage, automatic climate control, rear AC vents and many more.
The Elite i20 has been a super performer which is setting new benchmarks in the segment in terms of design, style and features which made it to achieve number of awards including ICOTY 2015 award. Following the same footsteps, Hyundai Creta is also winning many hearts as it has received already over 70,000 bookings in India and over 15,000 orders from the international markets. Ever since its launch, Creta has been bestselling SUV in India with consistent 7000 units a month before it outshine by Veteran Bolero by a whisker in October 2015.
Commenting on the brilliant sales performance and brand success, Mr. Rakesh Srivastava, Sr. Vice President, Sales & Marketing, HMIL, said, “We are overwhelmed with the customer’s response by receiving unprecedented 150,000 domestic sales for the Elite i20. This reflects the strong customer connect and confidence on Hyundai products. We thank customers, channel partner, employees and media who have chosen our product Elite i20 making it as a super performer brand in India and who have contributed to this landmark achievement.”
